You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Statistic Info

Looks are important to users. Think about when you tour a new house or apartment? If it’s a dump and looks like it’s a couple decades behind the times, most people will move on to their next option. It’s not that this is the only thing that matters to users, but it’s what makes them feel comfortable and establishes some trust. Don’t think that you have to have all the bells and whistles you see on these big tech sites to make a connection with your user, but keep in mind that it is important that you consistently update your website to keep it in the best possible condition.

More 2018 Stats

Gmail is the Most Popular Email Platform, Commanding 46.77% of the Marketshare

Americans Spend 64% of their Shopping Budget In-Store

40% of People Will Choose a Different Search Result if the First is not Mobile Friendly

32% of Online Shoppers Own at Least One Connected Home Device

88% of Online Shoppers Will Use Webrooming to Find the Best Price

64% of B2B Marketers Generate Leads via LinkedIn

69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years

Only 16% of Landing Pages don’t have Navigation Bars

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

More Design & Development Stats

47% of People Expect a Web Page to Load in 2 Seconds or Less

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

73% of Companies are Investing in Design to Differentiate Their Brands

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

Increasing Your Website Loading Speed Can Prevent The Loss of 7% of Possible Conversions

47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site

40% of People Will Choose a Different Search Result if the First is not Mobile Friendly