Do You Use Email?
There Will Be More Than 3.7 Billion Email Users by the End of 2017
Statistic Info
Email use continues to grow even as other methods of interpersonal communication, such as instant messaging, social networking and chat are seeing strong adoption. Email continues to see strong use in the business world, as well as with consumers where it is often used primarily for notifications (e.g. for online sales) rather than simply as an interpersonal communication tool.
In 2017, the total number of business and consumer emails sent and received per day will reach 269 billion, and is expected to continue to grow at an average annual rate of 4.4% over the next four years, reaching 319.6 billion by the end of 2021.
In 2017, the number of worldwide email users will top 3.7 billion. By the end of 2021, the number of worldwide email users will be over 4.1 billion. Approximately half of the worldwide population uses email in 2017.
The number of worldwide email accounts is expected to continue to grow at a slightly faster pace than the number of worldwide email users. This is particularly true of Consumer email accounts, where many consumers tend to have multiple email accounts for different purposes (i.e. shopping, vs. friends and family, etc.)
Over the next four years, the average number of email accounts per user ratio will grow from an average of 1.70 accounts per user to an average of 1.86 accounts per user. While there is increased use of IM, chat, social networking, and other forms of communication, email continues to show steady growth, as all forms of online communication require users to have an email address to access their services. In addition, all e-Commerce transactions (i.e.shopping, banking, etc.) require a valid email address.
More 2017 Stats
68% of Small Businesses Don’t have a Documented CRO Strategy
On Average, Organizations Generate 1,877 Leads Per Month and 1,523 MQLs
Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four
Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%
Most Companies Spend Less than 5% of Marketing Budgets on Conversion Optimization
Only About 22 Percent of Businesses are Satisfied with their Conversion Rates
More eCommerce Strategy Stats
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers
Responsive Design Integrates Social Media
30% of Consumers Say The Would Rather Buy from a Website They’ve Bought from Previously
69 Percent of Shopping Carts are Abandoned
80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons
20% of Google Searches on Mobile are Voice
54% Buyers will Buy Retargeted Products if Offered at a Discount