Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates

Statistic Info

This dissatisfaction is partly because marketers don’t know that the average conversion rates aren’t any higher than 3%. Besides, it varies from industry to industry. Having said that, it doesn’t mean businesses don’t see double digit conversions. This is the reason you must follow conversion rate optimization best practices and learn from industry moguls.

More 2018 Stats

42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation

Customer Service Interactions over Twitter Have Increased 250% in the Last Two Years

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

Amazon Reports that Echo Sales Increased by 700% in 2017 over 2016, and Competing Devices Proliferated

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

1.79 billion people worldwide are expected to buy goods and services online in 2018.

Nearly Half of U.S. B2B Businesses Offer their Full Product Line Online

73% of Companies are Investing in Design to Differentiate Their Brands

More Conversion Optimization Stats

Engagement Lost During the Body of a Video (96% of the video) is the Same Lost During the Nose (the first 2% of the video)

A Typical Website Conversion Rate is about 2.35% on Average

The Average Conversion Rate of a Facebook Ad is 9.21%

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Using Video on Landing Pages can Increase Conversion by 80%

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs