How many people bought online in 2018?

1.79 billion people worldwide are expected to buy goods and services online in 2018.

Source
Statista

Year
2018

Statistic Info

Purchasing goods and services online has become a common practice among many people around the world. Some choose to make online purchases for convenience, others because of the competitive price offered by some e-commerce platforms. Digital buyers can also be influenced by a range of digital resources when shopping, such as brand emails and product reviews. Reasons to purchase aside, the number of digital buyers is on the rise.