Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales

Statistic Info

eCommerce websites should include email marketing in their business strategy. It can be a great way to connect with their audience, drive sales, and even pave the way to repeat customers.

More 2018 Stats

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

The Average Landing Page Form with 2 Form Fields has Higher Conversions then 1 Form Field

61% of Companies Run Five or Fewer Landing Page Tests Per Month

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

48% B2B Buyers Said Webinars Were Valuable to Them in the Mid-Stage of their Buying Journey

B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%

Emails with a Single Call-to-Action Increased Sales 1617%

More eCommerce Market Stats

79% of Customers Order Online Via a Mobile Device

37% of Shoppers Use Social Media to Influence Their Purchases

$1 in Every $3 of Monthly Discretionary Income is Spent Online

Online Stores That Have a Social Presence Have 32% More Sales on Average Than Online Stores that Don’t

68% of Consumers Said They’d Rather Learn About a Company’s Products Via Short Videos and Demonstrations

48% of all Ecommerce Transactions Are From Repeat Customers

There Were 1.66 Billion Global Digital Buyers in 2017

34% of online shoppers are Gen Xers and are between 35 and 54 years old

U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023

Users Who Click On Product Recommendations Lead to a Conversion Rate that is 5.5 Times Higher Than Nonclicking Users