Customer Service Interactions over Twitter Have Increased 250% in the Last Two Years

Statistic Info

For all the social dinosaurs out there, your aversion to the ‘customer-owned channels’ is becoming less and less acceptable. While this statistic specifically pertains to Twitter, we’re seeing significant customer care volume increases on greener social channels such as Facebook Messenger as well. For example, after launching Facebook Messenger for customer care last year, Sprint saw an increase of 31% in private messages in only 3 months time. As Twitter, Messenger, Instagram and others continue to roll out innovative engagement features, be prepared to be there waiting, because that’s where your customers will be.

More 2018 Stats

37% of Shoppers Use Social Media to Influence Their Purchases

79% of B2B Marketers Credit Email as the Most Effective Distribution Channel for Demand Gen Efforts

40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation

The Top Demand Generation Priorities for 2018 are: 1) Focusing on Lead Quality over Quantity, 2) Improving Conversion Rates and Results, and 3) Generating Increased Lead Volume

A ReadyCloud Report Finds that 45% of Retail Internet Minutes were Spent Using a Desktop

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

More Customer Engagement Stats

On Average 29% of B2B Customers are Fully Engaged

30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old

Almost Half of Consumers List Live Chat as their Preferred Way to Connect, and about the Same Number Say they would Buy from a Chatbot

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

77% of Adults Own a Smart Phone

Americans Spend 36% of their Shopping Budget Online

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

8% of Online Shoppers Engage in a Live Chat Conversation before Placing an Order

59% of Customers Completed a Purchase on a Different Device to the One where it was Started

38% of People will Leave a Website if they find the Layout Unattractive