What is Segmentation?
96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate
Statistic Info
The reason segmentation works is because you can then target your prospects based on the buyer’s persona they fit in. It starts with sending them content or offers that will engage them the most and bring them one step closer to converting.
More 2018 Stats
40% of People Will Choose a Different Search Result if the First is not Mobile Friendly
On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing
Americans Spend 64% of their Shopping Budget In-Store
On Average 29% of B2B Customers are Fully Engaged
20% of Google Searches on Mobile are Voice
4 in 10 Purchases are Made Using Only an Online Channel for Searching and Buying
Customer Service Interactions over Twitter Have Increased 250% in the Last Two Years
More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day
33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”
More Conversion Optimization Stats
People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before
Add a Beard to Your Models to Increase in Cart Adds by 49%
Calls to Businesses are Worth 3X More Than Clicks to Websites
The Average Conversion Rate of a Facebook Ad is 9.21%
Only 16% of Landing Pages don’t have Navigation Bars
Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs
Landing Pages with Multiple Offers get 266% Fewer Leads than Single Offer Pages
A Typical Website Conversion Rate is about 2.35% on Average
61% of Companies Run Five or Fewer Landing Page Tests Per Month
55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year
