Do You Research Purchases Online First?
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
Statistic Info
Remember, the ability to research purchases is one of the key reasons people shop online instead of in-store.
The Key Takeaway: Provide shoppers with detailed and accurate product pages that answer any and every question shoppers may have.
Your product pages should have plenty of high-quality product images, descriptions, and specifications.
This will instill trust and help shoppers with their research.
More 2019 Stats
28% Shoppers Abandon Carts because of Unexpected Shipping Costs
On Average, 52 Percent of Online Stores have Omnichannel Capabilities
30 Percent of Online Consumers Have Posted Product Feedback Online
Mobile Traffic Represents 53% of all Ecommerce Traffic
65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store
About 58% of B2C Ecommerce Stores are Offering Paypal as an Alternate Form of Payment
Generation X Shop More Online Than Baby Boomers and Millennials
More eCommerce Strategy Stats
28% Shoppers Abandon Carts because of Unexpected Shipping Costs
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
60% of the Overall Website Traffic is Reported from Mobile Devices
23% Shoppers Added More Items to their Order at Checkout to Qualify for Free Shipping
Abandoned Cart Emails Sent within 20 Minutes Have an Average Conversion rate of 5.2%
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account
