73% of Companies are Investing in Design to Differentiate Their Brands

Statistic Info

So, what really matters to the user? In the most basic sense, a user wants a website that loads quickly, is easy to navigate, contains the information they need, and has an engaging design. As a business owner, it’s important to keep in mind what the user wants and the research to back it up so that we can make informed decisions that will help with increasing leads and building trust. Not sure where to start on updating your website? We’re here to help. Contact our team to receive a free website analysis so that we can help you grow your business.

More 2018 Stats

33% of Demand Generation Professionals Say That Generation of MQLs is Their Primary Metric for Success

At the Average Abandonment Rate of 68%, Ecommerce Sites Could be Losing $3 Billion a Year, if not more

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

The Average Landing Page Form with 2 Form Fields has Higher Conversions then 1 Form Field

Engagement Lost During the Body of a Video (96% of the video) is the Same Lost During the Nose (the first 2% of the video)

88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions

Email Was Still the Go-to Demand Gen Channel for 67% of Marketers, but Search Grew by Almost 10% from Last Year (Moving from 41% to 50%), and Online Ads Climbed 5% (Moving from 16% to 21%)

Almost 60% of People Who Own a Virtual Assistant Have Used it to Make a Purchase through Voice Command

48% B2B Buyers Said Webinars Were Valuable to Them in the Mid-Stage of their Buying Journey

More Design & Development Stats

Small retailers may see up to 30% higher mobile conversion rates compared to large retailers.

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

47% of People Expect a Web Page to Load in 2 Seconds or Less

40% of People Will Choose a Different Search Result if the First is not Mobile Friendly

47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Once Your Page Loads, Users Form An Opinion in .05 Seconds

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load