$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Statistic Info

There are even more statistics and facts within the infographic itself, but these are the hardest-hitting, at-a-glance stats we found. Even if you just take a quick glance at these numbers, you can seethe value in a beautiful, functional website that really serves the user.

As modern web users, we all have expectations. If a page loads slowly, if a site loads poorly on your mobile device, or if you can’t find the information you’re looking for, you’re going to head to another website. Immediately.

Web designers already know this, of course. But if you’re pursuing a DIY solution for your own website, or are planning on enlisting a designer soon, then the general concepts you pull from these statistics are something you should keep in mind. The user comes first, and approaching a website in any other way usually results in costly mistakes and missed opportunities.

More 2018 Stats

A ReadyCloud Report Finds that 44% of Retail Internet Minutes were Spent Using a Smartphone Device

At the Average Abandonment Rate of 68%, Ecommerce Sites Could be Losing $3 Billion a Year, if not more

Emails with a Single Call-to-Action Increased Sales 1617%

Once Your Page Loads, Users Form An Opinion in .05 Seconds

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

Some Online Shoppers Make Purchases From Social Media

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

More Design & Development Stats

Small retailers may see up to 30% higher mobile conversion rates compared to large retailers.

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

47% of People Expect a Web Page to Load in 2 Seconds or Less

73% of Companies are Investing in Design to Differentiate Their Brands

Once Your Page Loads, Users Form An Opinion in .05 Seconds

40% of People Will Choose a Different Search Result if the First is not Mobile Friendly

Increasing Your Website Loading Speed Can Prevent The Loss of 7% of Possible Conversions