$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Statistic Info

There are even more statistics and facts within the infographic itself, but these are the hardest-hitting, at-a-glance stats we found. Even if you just take a quick glance at these numbers, you can seethe value in a beautiful, functional website that really serves the user.

As modern web users, we all have expectations. If a page loads slowly, if a site loads poorly on your mobile device, or if you can’t find the information you’re looking for, you’re going to head to another website. Immediately.

Web designers already know this, of course. But if you’re pursuing a DIY solution for your own website, or are planning on enlisting a designer soon, then the general concepts you pull from these statistics are something you should keep in mind. The user comes first, and approaching a website in any other way usually results in costly mistakes and missed opportunities.

More 2018 Stats

34% of online shoppers are Gen Xers and are between 35 and 54 years old

30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old

72% of Shoppers Return 10% or Less of Purchases

79% of Customers Order Online Via a Mobile Device

80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons

Some Online Shoppers Make Purchases From Social Media

30% of Demand Generation Professionals Say that Pipeline Influence is their Top Indicator

45% of Marketers Are Still Unsure What Role Mobile Marketing will Play in their Demand Gen Strategies

Emails with a Single Call-to-Action Increased Clicks 371%

$1 in Every $3 of Monthly Discretionary Income is Spent Online

More Design & Development Stats

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Small retailers may see up to 30% higher mobile conversion rates compared to large retailers.

Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information

40% of People Will Choose a Different Search Result if the First is not Mobile Friendly

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

73% of Companies are Investing in Design to Differentiate Their Brands

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring